Published by "The Story Store," October 2018 [Archive] As we've already established, content marketing is the future of digital marketing. For many brands beginning their journey into this new paradigm, there are many questions. One of the most important is: how much do I ne...
Published in "Les Affaires," March 2018. [Archive] Plus que jamais, le moteur du changement au sein des entreprises, ce sont les gens. Nous en sommes venus à travailler n’importe où et n’importe quand, une réalité qui nous pousse à exiger plus de convivialité et...
Published in "Brand Edge," October 2017 [Archive] It’s common knowledge that the attention span of the average person is shorter than ever. Some research says it’s even shorter than a goldfish. Advertisers have known this for decades, which resulted in the shorter, pu...
(Samfiru Tumarkin Blog, December 2016) Given the ongoing challenges in today’s economic climate, and particularly during periods of economic downturn, employees are at more risk of being laid off from work. Temporarily laying an employee off can be enticing to an employe...
Published on Trouvus, September 2015 [Archive] Algorithms and artificial intelligence are always being developed to simplify the process of reading and interpreting data. Data is an infinite resource that requires the work of complex artificial intelligence systems known...